New advertisement in value-of-imaging campaign targets Congress
March 7, 2008
| The ad shown on the right is the latest in the continuing industry campaign to stress the value of medical imaging with Members of Congress and other policymakers. Philips Healthcare’s trade association—the Medical Imaging & Technology Alliance—is placing the ad in Congressional Quarterly and other publications that circulate widely among Members of Congress and staff. The advertisement is part of a broader effort to underscore with Congress how medical imaging improves care and reduces costs. For other ads in the campaign click here. |
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